Black Friday frenzy - News, Weather and Sports for Lincoln, NE;

Black Friday frenzy

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By:Dan Messineo

A tradition for many people after a huge turkey dinner is to drift off to sleep while watching a movie or football game, but sleep was the last thing on the minds of the shoppers that packed Gateway mall for "Black Friday."

Person after person flew through all available doors of the mall.  Karryn Kauk and her friends used tactical maneuvers to get a prime spot in front of one of their favorite stores.  "We're all hanging on hands.  She was the leader and we all followed.  It's like a football game; you have to get in there, play it right and get out," Kauk said.  

Gateway Mall opened its doors to a flood of enthusiastic shoppers.  Inside Victoria's Secret, shoppers cram into the store as employees toss "Black Friday" door busters to the crowds.  

Ryan Bouc, Director of Marketing for Gateway Mall, said huge crowds showed up of "Black Friday" 2012.  "It's amazing to see the amount of people.  I know we have certainly surpassed, in terms of traffic, what we had last year.  I know people seem to be out, they're in a great a mood," Bouc said. 

Ryan said this is shaping up to be a Gateway tradition because of the positive feedback from the last couple of years.  

Hardcore shopper, Shannon Lassek, said a tradition she could do without is Thanksgiving.  "There's that big stupid meal that I like to refer to as the day in the way of "Black Friday" shopping day.  That's nice because you can fuel up," Lassek said.

Shoppers are going to need the energy.  Almost all of Gateway's stores opened for "Black Friday" and most of them offered deals to entice bargain hunters.  "Black Friday' is the best holiday," Lassek said. 


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