Brands for Grands Official Hy-Vee Rules

“Brands for Grands” $200,000 Giveaway Rules




1.                   No purchase necessary. Must be 18 or older to enter. To enter the Hy-Vee Brands for Grands Giveaway print your name, address and daytime phone number on a registration slip located in each Hy-Vee store.


2.                   The Brands for Grands Giveaway will begin the week of August 23 and run for five consecutive weeks concluding the week of September 20, 2004.


3.                   Customers throughout the Hy-Vee trade area will be selected at random weekly to win up to $2,500.


4.                   Selected customers will receive $100 for each Hy-Vee label found in their home within 10 minutes – maximum of 25 items ($2,500).


5.                   Hy-Vee Brand Labels Include: Hy-Vee, Hy-Vee Grand Selections, Midwest Country Fare and HealthMarket.


6.                   All items with the same UPC will be counted as one label (i.e. six cans of Hy-Vee tomato soup will be counted as only one label).


7.                   Selected winners will also receive $100 as part of the total $2,500 if their television is tuned to Channel 8 KLKN-TV.


8.                   Brands Crew will visit a home on Tuesdays between 4:00PM and 6:00PM the weeks of 8/23, 8/30, 9/6, 9/13 and 9/20. Customer must be at home when Brands Crew arrives.


9.                   Winner shall be required to sign and return a release form allowing Hy-Vee to use your name/picture in advertising.


10.               The Brands Crew will take a picture of the winner.


11.               Winners are responsible for all applicable taxes.


12.               All decisions of the Brands Crew are final. 


13.               Stores will also have a drawing each of the five weeks for 2 – $25 Hy-Vee Gift Cards.

Channel 8 KLKN-TV, Hy-Vee, Inc., their respective subsidiaries, advertising agency, and their immediate families are not eligible to participate.