Creighton names Marcus Blossom Athletic Director

Blossom is expected start September 27
Marcus Blossom

OMAHA, Neb. (KLKN)– Marcus Blossom is named McCormick Endowed Athletic Director at Creighton University.

“Today is a historic day for Creighton athletics, our University community, and for Bluejay fans everywhere,” Creighton University President, Rev. Daniel S. Hendrickson, SJ, PhD said. “I am truly delighted to have Marcus directing the future of our program. We have found a collaborative and passionate leader, an individual called by faith, grounded in mission and family, familiar with Jesuit higher learning, who is committed to excellence on and off the field and court.”

The announcement concludes a  national search for a successor to Bruce Rasmussen, Creighton’s longtime and celebrated athletic director, who announced his retirement earlier this month.

“It’s hard to contain just how excited I am to join such an incredible program. Creighton doesn’t just compete at the highest levels in the BIG EAST and nationally, it does so the right way, never forgetting its priorities, values, commitment to community, and most important, the growth of student-athletes and the entirety of their experience,” Blossom said. “I remain humbled to follow in the footsteps of Bruce Rasmussen, a giant in college athletics and the architect of a remarkable program that I look forward to advancing.”

Men’s basketball has achieved success in the NCAA Tournament, reaching the Sweet Sixteen last year for the first time since the expansion of the tournament to 64 teams. Volleyball earned the regular-season crown in the Midwest Division, the BIG EAST Tournament Championship, and its ninth-straight NCAA Tournament bid. Baseball, men’s soccer and women’s soccer each finished second in the BIG EAST regular season. Women’s golf and rowing finished third at their conference meets.

As athletic director at Holy Cross, Blossom led the development of the athletics department’s first-ever strategic plan, with a focus on creating a high-performance culture, achieving and sustaining competitive excellence, and increasing ticket sales, external support and community engagement, while also enhancing facilities.

Under his leadership, academic success within the Holy Cross athletics program was among the very best in the nation, ranking first for graduation success rate, with the school receiving more than a dozen Division I Academic Progress Rate (APR) public recognition awards from the NCAA. Several teams at Holy Cross posted multiyear APR scores in the top 10% of all squads in their respective sports.

Prior to his time at Holy Cross, Blossom spent five years at Boston College as senior associate athletics director for business and administration. While there, he was a member of the executive team and assisted with all aspects of strategic planning and vision execution for the department of athletics.

Blossom has a deep background with Jesuit higher education, and he is no stranger to the BIG EAST, having spent two years with Providence College as associate athletic director for business operations. Earlier in his career, he also served as assistant director of championships for the NCAA, managing the complex process of championship host-city selection, among other duties.

“Marcus’ breadth of experience within athletic departments and with the NCAA certainly position him as an effective administrator, but just as important, as a strategic planner who understands what it takes to meet the pace of change we’re seeing in college sports,” said Jan Madsen, Creighton’s executive vice president.

Blossom will spend the next several weeks transitioning his duties at Holy Cross, with an expected start date at Creighton on September 27. Until then, interim athletic director Jim Jansen will continue to serve in that capacity.

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